Qhala Trust

At Qtrust, we're not just imagining a digitally empowered Africa; we're actively building it.

Partnering with various organizations, we aim to unlock the continent's vast digital potential, tackling pressing challenges and unveiling new opportunities in critical sectors such as healthcare, education, financial services, agriculture, and youth employment.

Our approach is rooted in the belief that the digital economy is not only the future but the most potent lever for transformative change today.

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Our Approach

Our work is guided by a core philosophy: technology should serve people, not the other way around.

We employ a research and data-driven approach, ensuring our initiatives are grounded in real-world needs and possibilities. Through a blend of on-the-ground insights and cutting-edge technology, we navigate the complexities of digital transformation in Africa.

Our Strategies

Our strategies span a wide spectrum, from increasing smartphone access and shaping the AI ecosystem to influencing policy-making across the continent. Every project we undertake is designed to make a tangible impact, leveraging our deep understanding of local contexts and global technological advancements.

Shaping AI ecosystem

The Context

Africa stands at a critical juncture, with key sectors such as healthcare, education, financial services, agriculture, and the labor market facing both significant challenges and opportunities for transformative growth:

Why Africa? Why Now?

Healthcare

With less than 1 doctor per 1,000 people in many parts of the continent, compared to the global average of 1.5, the need for scalable and accessible healthcare solutions is more urgent than ever.

Education

Over 60% of Africa's population is under the age of 25, presenting an unprecedented opportunity to leverage digital education to empower the next generation. Yet, with over 30 million children out of school, innovative approaches to education are critical.

Financial Services

Approximately 66% of Sub-Saharan Africans are unbanked, highlighting a vast potential for digital financial services to drive economic inclusion and growth.

Agriculture

Agriculture employs over 60% of Africa's labor force but suffers from low productivity. Digital innovations can revolutionize this sector, enhancing food security and farmers' incomes

Youth Unemployment

The youth unemployment rate in some African countries is as high as 30%, underscoring the urgent need for digital skills training and entrepreneurship support to harness the potential of Africa's young population.

Partners

Testimonials

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Meet Future of Work Lab (FOWL)

is a think tank that ideates, incubates  and resources products to catalyze digital livelihoods across the continent

Platform livelihoods 
Growth marketing
Marketing strategies

Diaspora for Digital Africa (DDA)

brings together hundreds of
African Diaspora professionals working at the world's top think tanks, policy
institutes, and development organizations to provide analysis, research, and
recommendations on Africa's digital development future and to support the
Sustainable Development Goals (SDGs).

Platform Livelihoods

Involves the ways people earn a living by working, trading, renting, or engaging in digital marketplaces.

Contextual
Social
Shareable
Scalable

Digital Africa

Picture in 2025

360M

Smartphones

600M

Internet Users

$75B

Annual e-commerce sales

$300B

Internet contribution to GDP

Hear what our partners say

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Caitlin Hutchinson

Marketing Director @ Sendlane

“ Lorem ipsum doler sit amet conse. Mauris volutpat elit sed tellus suscipit euis mod. Sed sit amet est vel dui consequat lobortis. Sed sit amet est vel dui consequat lobortis. Lorem ipsum doler sit amet conse. Mauris volutpat elit sed tellus suscipit euis mod. Sed sit amet est vel dui consequat lobortis. Sed sit amet est vel dui consequat lobortis. ”
Caitlin Hutchinson

Marketing Director @ Sendlane

“ Lorem ipsum doler sit amet conse. Mauris volutpat elit sed tellus suscipit euis mod. Sed sit amet est vel dui consequat lobortis. Sed sit amet est vel dui consequat lobortis. Lorem ipsum doler sit amet conse. Mauris volutpat elit sed tellus suscipit euis mod. Sed sit amet est vel dui consequat lobortis. Sed sit amet est vel dui consequat lobortis. ”
Caitlin Hutchinson

Marketing Director @ Sendlane

The Potential of the Digital Economy in Africa

The digital economy represents an unparalleled opportunity for Africa, promising to redefine the continent's socio-economic landscape. The African Development Bank highlights the digital economy's potential to account for over $300 billion of Africa's GDP by 2025. This staggering figure underscores the transformative power of digital innovation in propelling the continent towards unprecedented economic growth and development.

Enhance Access

Digital solutions make services and opportunities accessible to populations previously unreachable due to geographical or economic barriers.

Drive Innovation

 The digital space is ripe for innovation, allowing for creative solutions to emerge in response to Africa's unique challenges.

Stimulate Economic Growth

The digital economy is a key driver of job creation, entrepreneurship, and economic diversification.

Welcome to Qhala Trust

Here comes the Future

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